Smart Ovens Unboxing

Breville's range of countertop smart ovens are renowned for preset cooking modes and advanced features powered by Element IQ technology. These ovens are designed to deliver precise cooking results, making them a favourite among home chefs and cooking enthusiasts. However, after purchasing these sophisticated appliances, customers often seek guidance on how to maintain them properly and extract the best performance.

Understanding the post-purchase needs of Breville’s customers, we developed a comprehensive strategy to assist them in getting the most out of their Breville smart ovens. One crucial aspect of this strategy was the creation of demonstrative unboxing content pieces. These pieces serve a dual purpose of providing practical education on appliance maintenance and offering inspiration through a series of curated recipes.

The unboxing content is designed to guide customers through the initial setup and usage of their smart ovens. It includes step-by-step instructions on how to clean and care for the appliance, ensuring its longevity and optimal functionality. Additionally, the content showcases the various features and preset cooking modes of the ovens, helping customers understand how to leverage these capabilities for different culinary tasks.